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Zapier Integration

Alium has a native Zapier integration that lets you connect your buyer intelligence to 6,000+ apps — no code required.

Trigger

TriggerDescription
New TranscriptFires when a new transcript is published and provisioned to your team

This is the same as the transcript_published webhook event.

Authentication

The Zapier integration uses OAuth to connect to your Alium account. When you set up the integration in Zapier, you'll be redirected to Alium to authorize access.

If your team uses agent seats, the authorization screen asks you (a customer admin) to choose which agent seat the connection belongs to. The Zap then runs as that machine identity, so it keeps working even if the person who connected it later leaves.

OAuth scopes

ScopeDescription
DefaultAccess to transcript data (same fields as the API)
ai_summariesAdds an ai_distribution_summary field — an AI-generated summary optimized for distribution notifications

Available fields

When you create a Zap with the Alium trigger, the following fields are available for use in your actions:

FieldDescription
idUnique transcript identifier
titleInterview title
publish_datePublication date
dateDisplay date (month + year)
management_levelInterviewee's management level
departmentInterviewee's department
companyBuyer's company name
company_domain_nameCompany website domain
company_revenueRevenue range
company_employee_countEmployee count range
in_market_forUse cases the buyer is evaluating
strategic_prioritiesBuyer's stated strategic priorities
buyer_perspectiveAI summary of buyer's perspective
tech_stackVendors and products in the buyer's stack
quick_studyAI-generated executive summary Q&A
full_transcriptComplete interview transcript
opted_into_introsWhether the buyer opted into introductions
urlLink to the transcript in the Alium app
ai_distribution_summaryAI summary for notifications (requires ai_summaries scope)

Example Zaps

Here are some common ways teams use the Alium Zapier integration:

Send new transcripts to Slack

  1. Trigger: Alium — New Transcript
  2. Action: Slack — Send Channel Message
  3. Configuration: Post the title, company, buyer_perspective, and url to your team's intelligence channel.

Create CRM records

  1. Trigger: Alium — New Transcript
  2. Action: Salesforce — Create Record (or HubSpot, etc.)
  3. Configuration: Map company, company_domain_name, in_market_for, and other fields to your CRM fields.

Add to a spreadsheet

  1. Trigger: Alium — New Transcript
  2. Action: Google Sheets — Create Spreadsheet Row
  3. Configuration: Map transcript fields to spreadsheet columns for tracking and analysis.

Email digest

  1. Trigger: Alium — New Transcript
  2. Filter: Only continue if in_market_for contains a specific use case
  3. Action: Email — Send Email
  4. Configuration: Send a summary using ai_distribution_summary or buyer_perspective to relevant stakeholders.

Getting started

  1. Go to your Zapier settings in Alium or visit Alium on Zapier.
  2. Click Create Zap.
  3. Select Alium as your trigger app.
  4. Choose the New Transcript trigger.
  5. Connect your Alium account via OAuth.
  6. Choose your action app and configure the mapping.
  7. Turn on your Zap.